Summer Body 2017

(Note: If you’re looking for 1:1 training, all spots are full. Check out my training group in the meantime)


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Do you remember that time every year where you tell yourself “Man…I should really get fit for summer.”

You imagine everyone at your yearly barbecue seeing that six pack or flat stomach while they wait for hamburgers to finish grilling by the pool. Then do you remember, if you’re like most, it never happens?

Well 2017 is the year that you get the summer body you deserve.

I’m running one of the training groups that I run every year, Summer Body. Within 90 days of starting the group, your body will have transformed into something different. Yes, follow my directions and you will see results.

Since I mostly train 1:1, group spots are limited (capped at 20). If you’re interested, read below and reserve your spot ASAP.

What’s different about Summer Body?

1. This program is different in that the goal is both aesthetic and deadline focused…i.e. The goal is looking amazing naked by the end of the program. Yes, if you follow my instructions, you will achieve the best summer body that you possibly can during the summer. This means that dieting is a bit more aggressive than other groups that I’ve run.

2. You will be coached in an online group setting. (Note: You MUST have a Facebook account to sign up) While you don’t get as much 100% individualized attention that 1:1 training entails, group training is priced less than 1:1 coaching. This might be useful for people on a budget…in fact, you might even get your spouse to join in.

Now, I’m not one of those charlatan coaches that tells everyone that they’ll get a six pack overnight. More intermediate/advanced trainees and trainees already close to their goal, such as my client Ben below, can achieve a six pack with relative ease.

Intermediate fitness clients like Ben above have an easier time getting a six pack.

Other trainees–such as beginners and those with more fat to lose–may take a little more time. But even if you have some fat to shed or you’re a complete beginner, don’t let that stop you. Observe…


Anyone can make tremendous personal progress, regardless of starting point

The client above, a complete beginner at the very start, made amazing progress within a little over 6 weeks.There is tremendous potential for anyone to achieve their summer body.

By the way, I know that summer means usually a nice cold beer outdoors and many prospective clients are worried that they love alcohol too much to diet. Lucky for you, you can drink on this diet and enjoy your 4th of July (if you’re one of us ‘Murcans) as well.


Concerned about alcohol ruining your diet? It didn’t stop my beer-loving client above.

Summer Body Details

What you get:

  • An initial assessment of your current nutritional program and mindset
  • Personalized guidelines (focused on looking good naked for the summer) tailored to your physiological and psychological makeup
  • A training program that suits your level of fitness (everywhere for beginner to advanced) and equipment
  • An online training and support group where you can ask Dick as many questions as you like
  • Bi-weekly diet and training adjustments based on your progress
  • A weekly lesson plan where we go over new diet and training skills

Price and schedule:

  • Start date is July 13th, 2017 and lasts for 3 months
  • The group costs $100/month
  • You only need to put down a deposit of $50 to reserve your spot (they go very quickly since I only run 1-2 groups per year)

The last group I ran had more than a dozen people who waited too long, so grab your spot as soon as you can. (FYI I also like clients that sign up earlier because they tend to be more committed)

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Why I Can Get These Results

What’s special about me that allows me to help others get results?

A major reason is that for most of my life I hated exercise. Yep, if you thought that I loved exercise because I’m one of the co-founders of Fitocracy and a prolific fitness coach, you would be wrong.

Actually, I was obese growing up and had been for a majority of my life. I actually looked like the kid from Up, except much rounder and plumper. I topped 230 lbs at 5’7 (I’m now 5’10) at my peak.


Yep. Even the homeless laughed. :c

The funny thing is that both of my parents were Medical Doctors and had me “eat less and move more,” whatever that means.

I tried eating less and moving more with as much willpower as I could muster, but nothing worked. I loved food and I hated exercise too much. (I’m still actually quite neutral about exercise, to be honest. I don’t hate it, but I don’t love it either.)

Even worse, no amount of will power or motivation seemed to work . If you’ve ever tried to lose weight before, you know what I mean. Eventually, you give in to your urges. First once, then again and again. (I eventually learned that willpower only plays a small role in making your transformation.)

These days, I am now grateful for growing up as a fat kid. It’s the single most important thing that influenced me as a coach.It allowed me to find the “secret sauce” to a successful physical and mental transformation.

First, I’ve spent thousands of hours reading everything that I can about exercise and nutrition, and believe me, you’d be surprised how little most people know. (Did you know that breakfast is not necessarily the most important meal of the day?)

Secondly, through my many clients and my own self-awareness, I figured out the psychological aspect. This is arguably more important and I’ll tell you about the details in a bit, but let’s fast forward for now.

Four years after the picture above, I looked like this.

Only 4 years after the picture above

What’s Different About My Methods

Here’s the secret to why I can produce such amazing transformations with such high accuracy.

Fitness isn’t about willpower, motivation, or “being tough.”

Willpower is finite, motivation is fleeting, and good luck toughing it out on days when life massively gets in the way.

Rather, fitness is a cerebral skill, one that I will teach you. (For more on this, see my article on

jeremiah 100 lbs

Jeremiah lost 100 lbs working with me…and by doing the minimum that he needed to do.

All Programs Work

(…but good luck sticking to them)

Making an amazing transformation isn’t about finding the perfect program. After all, what good is the perfect program if you hate exercise like I did?

A successful transformation is about YOU and YOUR psychology, physiology, and your specific environment.


Denise found sustainable results for the first time.

How many times have you dieted perfectly, only to be tempted with a slice of pizza or cake. If everyone could say no to cake and pizza all the time, everyone would have a six pack. After you give in, one slice turns into another, until you’re left devouring the entire shebang.

Here are more examples. How many times have you wrecked your diet eating out of boredom? Or because your spouse pressures you into eating something “unhealthy” and everything snowballs from there?

These are the things that prevent you from having an amazing transformation, not lacking the perfect diet and training program. I will teach you how to tackle these things through manipulating your thought patterns and habits.

In the end, you’ll finally make the transformation you deserve.

“Not only is Richard one of the most knowledgable people in the industry, he is tough when necessary, but understanding of life and circumstances. He’s available for questions when you need him and he pushes you to be the best version of you. I looked to Richard on a daily basis for help and encouragement. He was by and far one of my greatest assets as I prepared for Miss America 2013!”

– Mallory Hagan, Miss America 2013

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